Showing posts with label personal shopping. Show all posts
Showing posts with label personal shopping. Show all posts

Wednesday, March 30, 2011

Trending @ Topshop

Fal and I have casted our votes and here's Fal's choice trend for the summer. Swedish Summer. This style brings us back to the whimsical 70s, to the folk tales, to the lazy countryside with dirt paths and vast green meadows. Whip out the crochet accessories, denim dungarees, floral prints, white fabrics and washed leather and have fun mixing and matching these together for a laidback, romanticised outfit.

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Take a trip down to snake valley and you'll see snakeprints, paisley prints, feather details paired with fringed leather and washed out suede. This is no look for the timid as the snake valley girl is tough, daring and free spirited. I like this tough, hardcore and take-no-nonsense personality but I have a slight aversion to snakeprints. I did mention in passing to Fal that a combination of snake valley with swedish summer would be fun too; some dream catcher accessories with some tie-dye chiffon and frayed denim with worn brown leather.

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Nomad on the other hand, is more forgiving than the tough love from the Snake Valley bad-ass. There's more white but kept edgy with metallic accessories and printed tee shirts. I've got my eye out for the Zodiac Symbol T-shirt because of a sudden renewed interest in star signs (haha), triggered by eager friends (Twitter addicts no less) retweeting ZodiacFacts, some of which are pretty accurate.

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What I like most about this season is the liberty that one can take with prints. Every collection has seen an abandonment of rules with prints and the season has shown just how interesting and fun mixing and matching can be. To learn more about to latest collections at Topshop, you can pick up a complimentary Topshop magazine when you're there for some shopping the next time.


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Of course lots of tough love could go your way if you take this look overboard. Or any other style for that matter. Fret not! If you're intending to buy your clothes from Topshop then just send your S.O.S. to Topshop's Personal Shoppers. This is one of the concepts Topshop pushed on Saturday to complement their fabulous collections. Topshop takes its cue from the luxury fashion labels and starts tailoring not only the clothes but its service to the customer (us). What this does is add a personal touch to the high street label, enhancing the in-store experience. These days when shopping online on wildly popular sites like ASOS is so easy and convenient (free shipping!), what differentiates the physical store from the online experience is firstly, the attention to sensory detail and secondly, the so-called human 'touch'. Personal shopping is this human element that is important aside from all sensory fulfillment which is what we see, hear, feel and smell such as the aesthetically pleasing store, background music and luxurious fabrics. The personalised treatment makes anyone feel like a VIP and such a personalised human element in the physical store is certainly a new concept for high street brands; Zara, the most popular high street brand by far, does not offer anything like this.

Oh of course, how could I forget the sandals that I am stalking/lusting after from Topshop UniQue.

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♥,
Fir

Tuesday, March 29, 2011

Breakfast at Topshop

In 1961, there was Breakfast at Tiffany's. Fast forward 50 years to 2011, and we have Breakfast at Topshop. Topshop has perhaps become another haven where many ladies spend their time, wandering through aisles of covetable clothes, bags, shoes and accessories.


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On Saturday, Fir and myself had a chance to do this first thing in the morning. And no, we did not spend it peering through the shop windows, eyeing the pieces on the mannequins with envy, Audrey Hepburn style. Instead, we were invited to the Topshop Personal Shopper Breakfast Event.

The highlights of the event included a short talk by Anny Lin, Personal Shopper at Topshop Knightsbridge. She took guests through the latest trends and collections in Topshop this Spring/ Summer. There was also a guest appearance by style maven, Ginette Chittick, who gave us her insights on what her style is all about. It was definitely inspiring to see her in the flesh and to get a better sense of her style. Unfortunately, we were stuck at the back of the crowd and could not get a better view!


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Accompanying the talk was breakfast which came in the form of pastries, scones, fruit tarts as well as very delectable trays of chocolates. And of course, there's no better way to start a morning than having a nice cuppa coffee while checking out the latest pieces that have hit the shelves of Topshop Knightsbridge.

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Of course, no fashion event is without its share of fashionable people. Here are a few of my choice picks.

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Fir's friend, Gen, doing some shopping!

And who can forget Topshop's Personal Shoppers who can help you transform your wardrobe from drab to fab? We managed to get a shot of Anny in her outfit here, and if her outfit isn't proof enough of great fashion sense, we strongly suggest you make an appointment at Topshop Knightsbridge with her!


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Thank you Topshop for the invitation to this great event! We definitely had a good time!




Fal