Tuesday, May 1, 2012

On being conscious


H&M's latest Conscious Collection is just in time for Spring with florals, bright colours and gorgeous floor length gowns. The eco-friendly line has already been seen on various red carpets, and even on some local celebs at the recent Star Awards - which isn't surprising since the pieces boast high level of quality, design and construction.

In case you didn't know, H&M is a leader in sustainable design, and the world's biggest user of organic cotton. By 2020, the company aims to produce all of its cotton garments with sustainable resources. Now who says you can't wear beautiful and glamourous clothes and save the environment at the same time?

My choice from the collection - this floral top which doubles up a a jacket. 


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